Google encourages learning and development at all levels of the organization. Google is able to sustain effective staff training and development in the work place through the support of top management combined with the efforts of the human resource department.
In this regard, it hires individuals who demonstrate the ability for self-directed learning Sullivan The company gained success by continuously enhancing its products and services. Such active employee participation is a paradigm shift from the traditional authoritarian management, which was deemed less potent at harnessing greater human potential.
Such mentoring and coaching is believed to have engendered a lot of loyalty among employees Walker, Google is fundamentally built upon a culture of openness and sharing of ideas and opinions.
They named the new search engine BackRub. In recent years, Google has become a significant player in the telecom industry with its development of the Android mobile system. One of the most remarkable of these results is in terms of employee productivity. Google fosters an informal, friendly atmosphere among its employees.
Google Receives 75K Job Applications. Schmidt himself followed this policy during his tenure as CEO by spending his time in the prescribed manner in three different rooms Battelle, Sustaining such a young work force can be challenging as this age group is usually characterized by a quick change of associations.
Training and Development After hiring the right talent, the company, led by the human resource department, has the responsibility of enhancing and sustaining its talent pool through further training and development.
At Google, the process of employee development starts from recruitment. Moreover, Google prioritizes the well-being of its employees through the implementation of various training and learning programs, the provision of highly attractive compensation packages, and offering of various on-the-job perks because the company believes that its success is due to its people.
Furthermore, the company makes an effort to create a workplace with an atmosphere that is conducive to fostering creativity, imagination, and innovativeness. Conclusion Houtp. Marissa Mayer at Stanford University.
The Wall Street Journal. Life amid Semantic, Visual, and Technical Esoterica. Google values the common wisdom of its employees and considers freedom, flexibility and information sharing as vital for organizational learning and bringing out the best ideas to the table.
The company regularly retools its classes to ensure that employees get the right training. Google also sponsors free foreign language classes i. Google values innovativeness and creativity in its employees. Moreover, providing proper training and development can help to keep employees motivated and enthusiastic about their work.
Employees are encouraged to express ideas and challenge themselves with new targets, which consequently contribute towards an improved work environment. The company provides the necessary tools for development but places the responsibility of learning to its employees.
Edward Elgar Publishing Limited. Last accessed 28th Feb The markets can determine where one team or initiative or company ends and another begins. Google hires employees who are willing to continuously train and develop themselves both as individuals and as part of larger groups within the company.
Page and Brin introduced a search engine with a better mechanism that was based on the analysis of relationships between websites Page et al However, supporters of Google believe that its mission statement has paved the way for the creation of innovative products and services.
InGoogle provided classes to a third of its global work force and offered different classes, ranging from presentation skills to marketing and advanced negotiations.
Employees are encouraged to be proactive, self-motivated and action-oriented, with the goal of developing new and innovative products or services They are motivated through the challenge of creating something new rather than waiting for their managers to provide them with next deadline or a prescribed project proposal.
This strategy proved to be very productive as more than half of new product launches originated from this scheme Mayer The company also launched a free email account, called Gmail Google Milestones Google has achieved great success in growing its internet-related products and services.
Employees at Google enjoy a very informal organizational culture and have access to several on-site amenities such as gyms, massages, pool, volley ball courts, and ping-pong tables, as well as stocked snack rooms and other recreational amenities Google Culture On August 19, the company has its initial public offering IPO.
The company promotes its human resource department as a strategic partner of employees.Global Case Studies Discover inspiring digital campaigns that went above and beyond core marketing objectives. With Google Analytics Beter Bed links offline sales to online campaigns Case Study July Johnson & Johnson.
Google case study Google revenue model case study Google case study: A summary of Google business strategy and background on Google technology for readers of my Digital. Google Inc Case Study. No description by Lorenzo Scott Zerboni on 16 December Tweet.
Transcript of Google Inc Case Study " Who is afraid of Google? Everyone!" Products and Services Portfolio Banfi Marco Ferrari Laura Gasperi Alessandro Loiero Lorenzo Zerboni Lorenzo S W O T Strengths Co-founders Brin and Page Brand image.
Tagged business consulting, business solutions, case interview, case studies, google, government & public sector, interview question & answer, job interviews, management consulting, math problem | Leave a comment. Introduction. A case study approach is used in analyzing the sustainability of effective staff training and development in the workplace.
Google Inc was chosen as the case study subject because the company had been twice voted as ‘Best Company to Work for in America’ in the years and (Great Place to Work ). STRATEGIC ANALYSIS OF SEARCH ENGINE GIANT: A CASE STUDY OF GOOGLE INC.
*Ajay Bhatia, ** Gagan Deep, *** Amit Sachdeva *Assistant Professor, Rayat Bahra Instituite of Management, Hoshiarpur **Research Fellow, University Business School, Panjab University, Chandigarh.Download